Technical Marketing Director, Data Center Technologies
Company: Equinix
Location: San Francisco
Posted on: November 16, 2024
Job Description:
Technical Marketing Director, Data Center TechnologiesWho are
we?Equinix is the world's digital infrastructure company, operating
over 260 data centers across the globe. Digital leaders harness
Equinix's trusted platform to bring together and interconnect
foundational infrastructure at software speed. Equinix enables
organizations to access all the right places, partners, and
possibilities to scale with agility, speed the launch of digital
services, deliver world-class experiences, and multiply their
value, while supporting their sustainability goals.Our culture is
based on collaboration and the growth and development of our teams.
We hire hardworking people who thrive on solving challenging
problems and give them opportunities to hone new skills and try new
approaches, as we grow our product portfolio with new software and
network architecture solutions. We embrace diversity in thought and
contribution and are committed to providing an equitable work
environment that is foundational to our core values as a company
and is vital to our success.Job SummaryWe are seeking a Technical
Marketing Engineering Director to lead Energy and Power initiatives
across our global product, technical, and solution marketing team.
In this highly visible and highly technical thought leadership
role, you will drive strategic alignment and message consistency
across product, sales, and enablement programs supporting our
revenue goals and critical business objectives.The right individual
for this role has a proven track record of expertise in data center
power, energy, thermal, and sustainability initiatives, leading
cross-functional teams, and leveraging the latest IT infrastructure
trends to drive decision-making. They understand the relationship
and planning that goes into power, cooling, and capacity demands
for large-scale customers.Responsibilities
- Technologist: Be an expert in modern Data Center design and
operations, IT infrastructure power and cooling requirements, and
liquid cooling trends in the AI/ML/GAI era. Collaborate as a
trusted technical expert across product, sales, and marketing
teams.
- Customer Insight: Oversee development of Equinix's largest
global customers' use cases to amplify the Power, Energy, and
Sustainability value of our unique industry partnerships.
- Content Strategy: Execute a comprehensive technical content
strategy, encompassing whitepapers, solution briefs, webinars, and
collateral to effectively communicate the value of Equinix's
solutions to customers and partners.
- Sales Enablement: Collaborate closely with sales leadership and
GTM teams to drive enablement programs on technical content and
tools, equipping sales teams with the knowledge needed to
effectively articulate the benefits of Equinix.
- Thought Leadership: Represent Equinix as a thought leader and
subject matter expert at industry events, conferences, and customer
meetings. Build strong relationships with industry influencers and
stakeholders to enhance Equinix's visibility and credibility in the
market.
- Industry Organization Participation: Represent Equinix in key
standards bodies by being an active member and participant (ASHRAE,
The Green Grid, DCD, Uptime Institute, Energy Star, etc.).
- Cross-Functional Collaboration: Work closely with product
management, technical sales, marketing, and other cross-functional
teams to ensure alignment on positioning, messaging, and
go-to-market strategies.
- Strategic Planning: Collaborate with senior leadership to align
key global product and solution marketing initiatives with product
growth targets.
- Stakeholder Engagement: Communicate strategic plans and
initiatives to internal stakeholders and senior leadership. Present
findings, progress reports, and recommendations to ensure buy-in
and support.Qualifications
- Bachelor's degree in Engineering, Marketing, Business, or
related fields; MBA or advanced Technology or Science degree
preferred.
- 15+ years of experience in Engineering, Technical or Product
Marketing Engineering (TME/PME), with at least 5 years in a
managerial role.
- An innovative thinker with a creative mindset to solve complex
business challenges.
- Cross-functional leadership with a demonstrated history of
aligning multiple departments to ensure cohesive execution of
product marketing initiatives and programs.
- Proven track record of orchestrating and executing complex
technical product marketing content and delivery.
- Strong experience in developing and refining product messaging,
positioning, and value propositions that resonate with target
audiences.
- Exceptional communication and interpersonal skills, with the
ability to present complex information clearly and
persuasively.
- Well-established track record in managing product marketers
with strong leadership and mentoring abilities.
- Passion for promoting and integrating company culture into all
aspects of work.
- Proficiency in marketing software and tools, including CRM
systems and analytics platforms.Equinix is committed to ensuring
that our employment process is open to all individuals, including
those with disabilities. If you are a qualified candidate and need
assistance or an accommodation, please let us know by completing
this form.Equinix is an Equal Employment Opportunity and, in the
U.S., an Affirmative Action employer. All qualified applicants will
receive consideration for employment without regard to unlawful
consideration of race, color, religion, creed, national or ethnic
origin, ancestry, place of birth, citizenship, sex,
pregnancy/childbirth or related medical conditions, sexual
orientation, gender identity or expression, marital or domestic
partnership status, age, veteran or military status, physical or
mental disability, medical condition, genetic information,
political/organizational affiliation, status as a victim or family
member of a victim of crime or abuse, or any other status protected
by applicable law.
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Keywords: Equinix, Watsonville , Technical Marketing Director, Data Center Technologies, IT / Software / Systems , San Francisco, California
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